Fanatics has added another major name to its roster, announcing a multiyear exclusive memorabilia partnership with WNBA star Paige Bueckers, the No. 1 overall pick of the 2025 WNBA Draft and the Dallas Wings’ Rookie of the Year. This marks Bueckers’ first-ever exclusive memorabilia deal, joining Fanatics’ Authentic division alongside elite athletes such as Sabrina Ionescu, Tom Brady, Victor Wembanyama, and Harry Kane.
In a statement, Bueckers called the partnership “a game-changer,” adding that Fanatics “understands what matters most – the relationship between athletes and their fans.” The collaboration will include a wide range of autographed and game-used items from both her WNBA and UConn days, such as basketballs, jerseys, photos, and shoes.
Fanatics Executive VP Victor Shaffer praised Bueckers as “the future of women’s basketball,” saying the company is excited to bring fans closer to her journey. As part of the deal, Fanatics will make annual donations to the Paige Bueckers Foundation, which supports initiatives in sports, creativity, economic and food equity, and wellness.
At 24, Bueckers is already one of the most accomplished young athletes in women’s basketball. She won the 2025 WNBA Rookie of the Year after averaging 19.2 points, 3.9 rebounds, and 5.4 assists per game. Before her pro career, she made history at UConn, becoming the first freshman to sweep the Wooden, Naismith, AP, and USBWA Player of the Year awards, and later led the Huskies to the 2025 NCAA championship.
After overcoming an ACL tear in 2022, Bueckers returned stronger than ever—cementing her place among the sport’s brightest stars. With this new Fanatics deal, fans will have exclusive access to memorabilia commemorating her growing legacy as she continues chasing WNBA titles.
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